Table 1 Social listening taxonomy for COVID-19 vaccine conversations
Subcategory | Description |
|---|---|
Effectiveness | Content discussing how well vaccines are working in the real world. Example keywords: effective*, success*, immun* |
Safety | Content discussing risks associated with vaccination. Example keywords: AEFI*, unsafe, side effect* |
Children | Content mentioning children as a target group for the vaccine. Example keywords: child*, infant, teen* |
Certificates | Content mentioning vaccine-related documentation. Example keywords: certificate*, passport*, proof |
Clinical trials | Content mentioning research studies that evaluated or are evaluating the effects of the vaccine on health outcomes. Example keywords: trial*, study, published |
Fertility | Content mentioning concerns on the potential impact of the vaccine on fertility. Example keyword: sterile, pregnan*, menstrua* |
Expiration | Content discussing vaccine expiration. Example keywords: shelf life, expired, expiration |
Second dose/ Booster | Content discussing the second dose (for vaccines requiring two doses) or boosters. Example keywords: booster*, second, third |
Availability and access | Content discussing accessing the vaccine or availability issues. Example keywords: eligib*, administration, equity, donation*, access*, vaccination center* |